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BLACKPINK's successful comeback leads to a surge in YG's share price


YG Entertainment is benefiting from the successful comeback of BLACKPINK.

YG's share price has been showing an upward trend since June 11, and according to stock experts in Korea, it is thanks to the successful comeback of BLACKPINK, who released their brand new album on June 15 and are enjoying great popularity with their title track "DDU-DU DDU-DU".


The "DDU-DU DDU-DU" music video received a record 50 million views on YouTube as of June 18, only 3 days of its release. And the talented k-pop girl group members will kick off their first ever Arena Tour in Japan soon. They will give a total of 7 shows, and of course, it is expected that they will generate substantial earnings.

In this situation, yeah, YG's share price is showing an upward trend, and most of stock experts offer a positive outlook on YG's future. Check out what one of the stock experts said.

It's very encouraging that BLACKPINK hold their Arena Tour after releasing only 1 album and 1 digital mini album, compared with TWICE, who released 1 album and 3 singles before holding their Arena Tour. Although all the BIGBANG members except for Seungri have joined the army and it will have a negative effect on YG's earnings, investors have long recognized such a risk, which means it no longer is a real risk. YG's profitability will be improved soon because YG's contract with young idol groups such as WINNER, iKON and BLACKPINK is more favorable to the company than its contract with BIGBANG. And considering BLACKPINK's huge popularity these days, the time will be able to be hastened.

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