SM is confident Red Velvet will become a summer queen


Red Velvet is coming back.

The girl group will release its new mini album "The Red Summer" on July 9, while a total of 5 tracks including the title track "Red Flavor" will be included in the album.

By the way, it's notable that SM Entertainment, home to Red Velvet is now very confident of the girl group's success. A person who works for SM told that they're confident that Red Velvet will become a summer queen after releasing its new album.

Well, SM is the biggest k-pop agency, and most of SM artists get good results whenever they release their new albums, but it is unusual for the agency to be very confident of its artist's commercial success even before the artist's new album is released. They usually just say "Our artist will release a high quality album", but this time, yeah, they say "Our artist will achieve a big commercial success".


Actually, there is a reason for such confidence. According to SM, Red Velvet's new song "Red Flavor" is a energetic dance song which has catchy melody. The notable thing is that the song will be better than Red Velvet's previous hit "Rookie". "Red Flavor" is a cheerful song just like "Dumb Dumb", "Russian Roulette", and "Rookie", but the song is more melodic. And the song is also very easy to sing along to, while Red Velvet will show better dance performance than ever.

Meanwhile, Red Velvet will perform "Red Flavor" for the first time at "SMTOWN LIVE WORLD TOUR VI in SEOUL" to be held at the Seoul World Cup Stadium in Sangam, Seoul on July 8.

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